Global Silk Route Research Alliance
China is stepping up efforts to encourage tourism and cultural spending as a roughly 10-day national holiday approaches, with more travel products, cultural events and consumer subsidies rolling out across…
China on Tuesday unveiled a set of measures to unlock the consumption potential of counties and smaller cities, tapping the vast lower-tier markets as a new source of domestic demand…
An aerial drone photo taken on July 29, 2026 shows tourists rafting and enjoying the night view on Gongshui River in Xuan’en County in Enshi Tujia and Miao Autonomous Prefecture,…
China has launched the service consumption festival, a market-driven initiative led by the China International Electronic Commerce Center to boost service consumption during the summer and autumn seasons. Themed “Quality…
Tourists visit the Mingsha Mountain and Crescent Spring Scenic Area in Dunhuang City, northwest China’s Gansu Province, April 27, 2026. As the May Day holiday approaches, the tourism markets across…
From bustling ski slopes in Heilongjiang Province in China’s far northeast to booming duty-free shopping in south China’s Hainan Province, the country’s record-long Spring Festival holiday saw a surge in…