{"id":23373,"date":"2025-08-21T10:17:45","date_gmt":"2025-08-21T10:17:45","guid":{"rendered":"https:\/\/gsrra.com\/?p=23373"},"modified":"2025-08-21T10:17:46","modified_gmt":"2025-08-21T10:17:46","slug":"pakistans-challenges-make-it-the-perfect-ground-for-agri-tech-innovation-agrilift-ceo","status":"publish","type":"post","link":"https:\/\/gsrra.com\/?p=23373","title":{"rendered":"Pakistan\u2019s challenges make it the perfect ground for agri-tech innovation: Agrilift CEO"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li><strong><em>Pakistan faces nearly every agricultural challenge under the sun. But it is the ideal proving ground to build a robust solution, says Jawwad Hasan<\/em><\/strong><\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/youtube.com\/channel\/UCFWx0mweS7ExXjs3s_wH0CQ\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"https:\/\/www.facebook.com\/BusinessRecorder\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"https:\/\/www.instagram.com\/businessrecorder\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"https:\/\/twitter.com\/brecordernews\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"https:\/\/www.brecorder.com\/feeds\/latest-news\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n\n\n\n<p><strong>Pakistan stands at the threshold of immense agricultural opportunity and innovation, said Jawwad Hasan, CEO &amp; co-founder of Agrilift, a company which describes itself as a next-gen precision farming solution that helps farmers produce more in a sustainable and eco-friendly way.<\/strong><\/p>\n\n\n\n<p>He told&nbsp;<em>Business Recorder<\/em>&nbsp;that unfortunately, Pakistan faces nearly every agricultural challenge under the sun. But it is the ideal proving ground to build a robust solution\u2014one that can have applications in Africa and even be adapted for the Americas.<\/p>\n\n\n\n<p>\u201cWe sit at the intersection of massive agricultural potential and urgent necessity. Water scarcity, climate shocks, and fragmented land holdings are issues that many developing nations face, not just Pakistan.<\/p>\n\n\n\n<p>We can export solutions worldwide if we can resolve them here using tech-enabled, scalable models,\u201d he said.<\/p>\n\n\n\n<p>Food security is at the centre of this opportunity, not only for Pakistan but for any country dealing with similar issues.<\/p>\n\n\n\n<p>\u201cWhether or not we establish ourselves as a global leader in agri-tech will depend on our capacity to innovate and secure our own food future,\u201d he said.<\/p>\n\n\n\n<p>This will require research and development (R&amp;D) spending, innovation-friendly policies, and public-private partnerships that reduce the risk of experimentation.<\/p>\n\n\n\n<p>Attracting top data scientists, engineers, and agronomists will also be crucial to success.<\/p>\n\n\n\n<p>\u201cDon\u2019t shy away from \u201ctraditional\u201d or \u201cslow-moving\u201d industries\u2014they often hold the most untapped potential,\u201d he said.<\/p>\n\n\n\n<p><strong>Institutionalizing data-driven decision-making<\/strong><\/p>\n\n\n\n<p>If he could change just one thing in Pakistan\u2019s agricultural policy to support the agriculture ecosystem, it\u2019s \u201cinstitutionalizing data-driven decision-making at all agricultural levels,\u201c he said.<\/p>\n\n\n\n<p>\u201cSafeguarding farmer privacy, while developing national standards and infrastructure for the gathering, analyzing, and sharing of farm data. Everything else, including credit evaluation, climate adaptation, subsidy targeting, and resource allocation, improves with accurate, real-time data.\u201d<\/p>\n\n\n\n<p>\u201cWithout it, we\u2019re operating in the dark and responding to issues after they become more serious. Pakistan doesn\u2019t lack hardworking farmers or committed policymakers; it lacks a unified, intelligence-driven system to direct decisions.\u201d<\/p>\n\n\n\n<p>That is the cornerstone of food security, and it is here that policy can have a compounding, transformative impact, Hasan believes.<\/p>\n\n\n\n<p><strong>Partnership with FFC<\/strong><\/p>\n\n\n\n<p>\u201cOur partnerships in Pakistan enabled the country\u2019s largest agtech deployment of its kind with Fauji Fertilizer Company, allowing us to validate our technology at an unprecedented scale. In our first commercial crop cycle, we delivered $3 million plus in additional value for over 100 farmers, reducing yield gaps by up to 15%,\u201d he said.<\/p>\n\n\n\n<p>He explained that drones flew over 300,000 acres in more than 13,000 missions as the company\u2019s agronomists mapped 40,000+ farm input events, enabling precise interventions.<\/p>\n\n\n\n<p>Germination reports provided early, accurate plant counts; digital scouting helped detect weed hotspots, salinity issues, and irrigation gaps; while crop health monitoring gave early warnings regarding pests and diseases early for timely control.<\/p>\n\n\n\n<p>Agrilift also uncovered a major blind spot: 80% of farmers had misestimated field sizes, wasting millions in inputs. One farmer overestimated by 15 acres, incurring Rs10 million in extra costs.<\/p>\n\n\n\n<p>\u201cThese are real-world results, achieved in one of Pakistan\u2019s most ambitious agri-tech rollouts,\u201d said Hasan.<\/p>\n\n\n\n<p>Speaking about Pakistan\u2019s agriculture sector which faces persistent challenges from low yields to water stress and climate vulnerability, following food insecurity, he said there is a lot of potential to reshape the future of farming at scale.<\/p>\n\n\n\n<p>Low yields stem from a variety of factors, including poor land preparation, delayed sowing, low-quality seed, pests, disease, and climate risks. Many farmers still rely on tradition, guesswork, and intuition\u2014leaving wide margins for error.<\/p>\n\n\n\n<p>Agrilift\u2019s FarmLink tackles these by delivering insights. Built over three years with a problem-first, technology-agnostic approach, it addresses challenges across the full seed-to-harvest cycle through targeted \u201ccalls to action.\u201d<\/p>\n\n\n\n<p>Paired with on-ground agronomy support, this accelerates adoption, multiplies results, and builds farmer trust, Hasan said.<\/p>\n\n\n\n<p>The next step is embedding these capabilities into Pakistan\u2019s food system and adapting the model globally.<\/p>\n\n\n\n<p>Unlike many agritech solutions that force-fit technology or stop at providing reports, Hasan said FarmLink was built with farmers, around real on-ground problems\u2014bridging the last-mile gap by ensuring recommendations are implemented down to the plant level.<\/p>\n\n\n\n<p>\u201cWe stand apart in three ways: problem-first design \u2013 built with farmers, using a tech-agnostic approach; depth of insights \u2013 combining seed, soil, weather, input logs, and crop data to act before problems appear; and above all trust \u2013 weekly agronomist visits turn tech into simple, actionable steps for lasting adoption,\u201d he said.<\/p>\n\n\n\n<p><strong>Actionable insights<\/strong><\/p>\n\n\n\n<p>Agrilift is a deep-tech platform that transforms farm data into actionable insights\u2014helping farmers make smarter decisions for higher yields and profitability. The platform is built on the 3R principle: give farmers the Right insight at the Right time so they can make the Right decision.<\/p>\n\n\n\n<p>Agrilift\u2019s vision is to engage with every plant on the farm, enabling data-backed decisions across every stage of the seed-to-harvest cycle. Unlike many agritech ventures, Agrilift pairs cutting-edge technology with dedicated field support, bridging the last-mile gap between data and on-farm implementation.<\/p>\n\n\n\n<p>Under Hasan\u2019s leadership, Agrilift has grown into an 85+ member team and has tested its technology on half a million acres across 9+ crops in 22 locations across Pakistan.<\/p>\n\n\n\n<p>Reference Link:- <a href=\"https:\/\/www.brecorder.com\/news\/40378793\" target=\"_blank\" rel=\"noopener\">https:\/\/www.brecorder.com\/news\/40378793<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pakistan stands at the threshold of immense agricultural opportunity and innovation, said Jawwad Hasan, CEO &amp; co-founder of Agrilift, a company which describes itself as a next-gen precision farming solution that helps farmers produce more in a sustainable and eco-friendly way. He told&nbsp;Business Recorder&nbsp;that unfortunately, Pakistan faces nearly every agricultural challenge under the sun. But [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":23374,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2],"tags":[3482,1764,1189,132,105,1553,4904,36,22990,2462],"class_list":["post-23373","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sample-category","tag-agri-tech","tag-agriculture","tag-challenges","tag-economy","tag-geopolitics-2","tag-innovation","tag-opportunities","tag-pakistan","tag-pakistans-challenges-make-it-the-perfect-ground-for-agri-tech-innovation-agrilift-ceo","tag-potential"],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/gsrra.com\/index.php?rest_route=\/wp\/v2\/posts\/23373","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gsrra.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gsrra.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gsrra.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gsrra.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=23373"}],"version-history":[{"count":1,"href":"https:\/\/gsrra.com\/index.php?rest_route=\/wp\/v2\/posts\/23373\/revisions"}],"predecessor-version":[{"id":23375,"href":"https:\/\/gsrra.com\/index.php?rest_route=\/wp\/v2\/posts\/23373\/revisions\/23375"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gsrra.com\/index.php?rest_route=\/wp\/v2\/media\/23374"}],"wp:attachment":[{"href":"https:\/\/gsrra.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=23373"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gsrra.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=23373"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gsrra.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=23373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}